Bernadette Peters Teams with Breyers to Rethink Ice Cream as an Anti-Aging Product (Exclusive)

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Bernadette Peters Teams with Breyers to Rethink Ice Cream as an Anti-Aging Product (Exclusive)

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Three decades after Bernadette Peters melted over Breyers ice cream for a series of cheeky commercials, the Broadway icon is once again joining forces with the brand. In a new campaign, Peters, 76, poses with jars of "anti-aging cream" — which is really Breyers CarbSmart vanilla frozen dairy dessert. The playful images are meant to convey that the benefits of feeling younger outweigh those of looking younger, and that ice cream can be part of a long life.
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