Pepsi's reign as America's No 2 soda is over - an 'underdog' has overtaken it

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Pepsi's reign as America's No 2 soda is over - an 'underdog' has overtaken it

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Pepsi very nearly won its bitter battle to take number one spot from Coca-Cola in the 1980s. Now it has slipped behind Dr Pepper - which has taken over as America's second favorite soda. Coke, of course, is still well out in the lead. As recently as 20 years ago, Dr Pepper's sales were under half those of Pepsi. At the time, one in nine sodas bought in the US were Pepsi, and Dr Pepper was only the sixth most popular behind Sprite.
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